Regardless of ‘Stranger Issues’ Season 5 No Present, Upside-Down Thrills to Be Served Simply as Creepy With This Particular Occasion

Stranger Issues season 5 won’t hit the waves this yr, as all indicators level to it. Though the sequence is presently in manufacturing, even when it wraps up filming this yr, it will nonetheless require a prolonged post-production schedule to carry the present to its full potential. Nonetheless, for all these followers who’re on the sting of their seats for the ultimate showdown to unfold on their small screens, a brand new participant within the Stranger Issues universe is about to supply the same expertise to them past Netflix. 

The brand new purchaser of the Netflix present is about to conjure the identical horror and eeriness for followers by way of a really particular annual occasion. 

Stranger Issues is making its solution to America, although not by way of Netflix

Six Flags, an American leisure and amusement park company, has not too long ago acquired the rights to Stranger Issues for its annual Halloween-oriented hang-out occasion. The occasion, generally known as Fright Fest, will function haunted home mazes in any respect Six Flags theme parks, together with Six Flags Nice Journey in New Jersey and Six Flags Magic Mountain in Los Angeles. Followers will have the ability to take pleasure in this journey beginning September 7 of this yr and immerse themselves within the Upside Down world.

Along with Stranger Issues, franchises like The Conjuring, Military of the Useless, Noticed, and Texas Chainsaw Bloodbath can even grace the spooky summer time enjoyable. This isn’t the primary time Netflix has collaborated with such occasions to offer followers with immersive Stranger Issues experiences. The Duffer Brothers’ present has change into the core franchise round which the streaming big has constructed its current technique of leaning into merchandising and experiences to drive fan engagement.

Whereas this definitely attracts extra consideration to Netflix’s choices, this method is just not fully a constructive signal for the OTT platform.

Why Netflix’s current model collaborations scream ‘injury management’?

Netflix has made aware efforts to extend engagement on its platform. This want arose after subscriber progress for the streaming big started to decelerate as a result of a number of new measures it applied. Brad Jashinsky, director analyst at analysis agency Gartner’s advertising and marketing apply, acknowledged in a press release that Netflix’s DTC merchandising methods and model collaborations have earned it 337,000 month-to-month visits from January 2022 to March 2023, which it started implementing after the success of Stranger Issues in 2021.

Following the discharge of Stranger Issues season 4, its visitors noticed an extra improve to 900,000 month-to-month visits. Inspired by this technique’s success, Netflix now seems desirous to safe as many collaborations as doable as it isn’t an on a regular basis prevalence to construct an iconic franchise like Stranger Issues. Particularly with the franchise nearing its finish within the upcoming season, the strain on the streaming big to create the same engagement that Stranger Issues did is especially excessive.

 What do you concentrate on this new model collaboration between Netflix’s Stranger Issues and Six Flags? Tell us your ideas within the feedback under!